As a certified B Corporation, it’s important to us as an organization to continue to find new and innovative ways to improve. Being a sustainable organization means continuing to lessen our environmental impact while still providing meaningful and useful services. How can you make a difference in your office?
Here at BetterWorld Telecom, we pride ourselves on being good to the environment, our communities, and to our customers. Unlike other companies, our priorities are the way they should be, leaving profits at the end of the list. Take a look at the five promises we make to every single one of our customers. If you decide to partner with us you can expect the same treatment! [Read more…]
At BetterWorld Telecom, we care about the people we serve and the world we live in. That’s why we focus on sustainability and have been tested and certified as a “For Benefit” company by B Corporation. Despite our efforts, there can never be enough involvement for helping our planet. That’s why we like to encourage you to give back to the environment as well. Learn how you can recycle your old electronic devices and keep our planet greener today and for future generations! [Read more…]
Voice over Internet Protocol, or VoIP for short, is when you use your Internet connection instead of a traditional phone line to make your calls. Now we know what you’re thinking, but why would it matter how my call is transmitted as long as it works properly? There are a few reasons to use VoIP instead of a traditional phone line. See why VoIP is the better call for your business: [Read more…]
Non-profits benefit immensely when they partner up with BetterWorld Telecom, and that’s because our business practices are the perfect fit for non-profits. We set high standards for ourselves, so we can go above and beyond for our customers and our community as a whole. Take a look at a couple of the reasons your non-profit’s relationship with BetterWorld Telecom would blossom beautifully this spring. [Read more…]
The concept of a business is simple. A business owner supplies his or her community with a product, a service, or any combination of the two. In exchange, the customers pay the business owner monetarily. This is what a for-profit business does. Business is a wonderful thing since the owner or owners make a living, while the customers are provided a beneficial product or service. However, this is only a win-win situation as long as businesses are doing more good than bad for the community. For instance, a business with factories that are severely polluting the air to manufacture a product causes more harm than good. [Read more…]
BetterWorld recently co-hosted the first Market Street Forum, a new quarterly gathering of Bay Area leaders, with a focus towards the intersection of the broadband economy + future of work + the resulting benefits for our society and environment.
In collaboration with Varsity Technologies and the American Sustainable Business Council, BetterWorld launched Market Street Forum with featured guest speaker, President of the Board of Supervisors of San Francisco, David Chiu. [Read more…]
San Francisco Board of Supervisors President and SF Mayoral Candidate, David Chiu, today held a press conference at the Hub SoMa and laid out his plan for San Francisco to become the beacon and capital of Social Entrepreneurialism, starting with a plan for the City to provide contract bid preferences to CA B Corps or Benefit Corporations. BetterWorld has stood by Supervisor Chiu through this process, which began at a Silicon Valley Leadership Group event a few months ago and culminating recently in a roundtable with Supervisor Chiu with many SF Access Economy and B Corps leaders, including Jeff Marcous of Dharma Merchant Services, Brian Back of Sustainable Industries, David Brodwin from the American Sustainable Business Council, Alex Michel from the 5M Project and others. [Read more…]
As is our annual BetterBlog tradition, we mark the passing of each January 1st with some reflection and highlights of the previous year. As we make the turn into 2011, the BetterWorld team is excited as 2010, on almost every front, was our best to date – from new partnerships, to customers, expanding our mission and furthering our efforts to provide a concrete example and direction for how the telecoms industry can be a social and environmental leader, our pathway has never been more clear.
Early on, back in 2003-2004, we became ardent fans of the constant, steady improvement message of Jim Collins’ Good to Great – which has been our mantra every week, month and year since – “what are you going to do today, this week, this month to spin the flywheel” – taking a page from the wisdom of Good to Great, we aim to constantly improve ourselves and our ability to serve our customers with excellence and a servant’s heart. Above all else, this is and has to be our number one goal, with everything else coming in a close tie for second.
2010, the year in review:
Customers – We continue to focus on and bring into the BetterWorld family, leading local and national organizations around the country that are all about making it a better world for people and the planet. 2010 was our best sales year to date and we are awed by the impact that our new customers are having on the world today. Further to help simplify and streamline our value proposition to our customers – we launched our Five Promises this year, which gives clear and concise “rules of the road” to our customers, presenting simple expectations and performance metrics, all backed by our 100% guarantee.
…here’s just a short list of our new customers in 2010:
|•||3Degrees, San Francisco, CA||www.3degreesinc.com|
|•||Acumen Fund, New York, NY||www.acumenfund.org|
|•||Adduci, Mastriani and Schaumberg, Washington, D.C.||www.adduci.com|
|•||American Sustainable Business Council||www.asbcouncil.org|
|•||Arabella Philanthropic Advisors, Chicago, IL||www.arabelladvisors.com|
|•||Association for the Advancement of Sustainability in Higher Education||www.aashe.org|
|•||As You Sow, San Francisco, CA||www.asyousow.org|
|•||Bainbridge Graduate Institute, Seattle, WA||www.bgiedu.org|
|•||Better World Club, Portland, OR||www.betterworldclub.com|
|•||Beyond The Bottom Line||www.beyondtbl.com|
|•||Breathe California of Sacramento-Emigrant Trails, Sacramento, CA||www.sacbreathe.org|
|•||Cascade Land Conservancy, Seattle, WA||www.cascadeland.org|
|•||Clean Economy Network, Washington, D.C.||www.cleaneconomy.net|
|•||Coalition for Clean Air, Los Angeles, CA||www.coalitionforcleanair.org|
|•||Community Asset Development Re-defining Education||www.cadre.org|
|•||Datacon Dental Systems, Santa Rosa, CA||www.datacondental.com|
|•||Don Beyer Automotive Group, Fairfax, VA||www.donbeyervolvo.com|
|•||Faith Journeys, Tempe, AZ||www.musiccelebrations.com|
|•||FEED Project, New York, NY||www.feedprojects.com|
|•||Full Circle Fund, San Francisco/Bay Area||www.fullcirclefund.org|
|•||Goodwill Industries International, Inc.||www.goodwill.org|
|•||Goodwill Industries of Central Indiana, Inc.||www.goodwill-indy.org|
|•||Goodwill Industries of Greater Nebraska Inc||www.goodwillne.org|
|•||Goodwill Industries of the Southern Piedmont||www.goodwillsp.org|
|•||Hanson Bridgett LLP||www.hansonbridgett.com|
|•||Hub – Bay Area, San Francisco, CA||www.bayarea.the-hub.net|
|•||International Forum on Globalization||www.ifg.org|
|•||Lafayette Library and Learning Center Foundation, Lafayette, CA||www.lafayettelib.com|
|•||m/Oppenheim Associates, San Francisco, CA||http://moppenheim.com|
|•||Mansueto Ventures – Inc. Magazine and Fast Company, NY, NY||www.inc.com|
|•||Mission Markets Inc., New York, NY||www.missionmarkets.com|
|•||Nest Collective/Nest Naturals, Emeryville, CA||www.nestnaturals.com|
|•||PACT Apparel, Berkeley, CA||www.wearpact.com|
|•||Sacramento Housing Alliance / Coalition on Regional Equity||www.sachousingalliance.org|
|•||SecureNet Payment Systems, Rockville, MD||www.securenet.com|
|•||Session Solar, Santa Cruz, CA||www.sessionsolar.com|
|•||Solar Richmond, Richmond, VA||www.solarrichmond.org|
|•||Cassidy Turley Commercial Real Estate, Washington, D.C./St. Louis||www.cassidyturley.com|
|•||The Brand Consultancy, Wrightsville Beach, NC||www.thebrandconsultancy.com|
|•||The Energy Cooperative, Philadelphia, PA||www.theenergy.coop|
|•||The Wilderness Society – Los Angeles||www.twc.org|
|•||Trillium Asset Management, Boston, MA||www.trilliuminvest.com|
|•||United Fresh Produce Association, Washington, D.C.||www.unitedfresh.org|
|•||Wound Care Strategies, Harrisburg, PA||www.woundcarestrategies.com|
|•||YPO International, Dallas, TX||www.ypo.org|
|•||ZilYen, McLean, VA||www.zilyen.com|
Partnerships: We have many highlights on the partner front this year was the kickoff of our national non-profit donation program with TechSoup Global, the largest technology provider to non-profits in the U.S. today. Our new donation program with TechSoup, the first of its kind, is off to a great start with non-profits all over the U.S. signing up every day. We look forward to expanding this amazing program in 2011 and beyond and owe a special thanks to our technology partner, Aptela, for making the program possible.
Other partner highlights for 2010 include our national affiliate/donation program with Goodwill International, where we donate a full 3% of revenues back to GII for all Goodwill stores and regions that sign up – – we’ve had a great start to this program as well, with Goodwill sites from coast to coast signing up for BetterWorld services. Finally, we are expecting big things in 2011 from our latest affiliate partnership that was signed at the end of the year with the Social Enterprise Alliance. Please see the BetterBlog from the last few months for more information about all of these partnerships
BetterWork: We are now into our third year of promoting the benefits of using our vast telecommunications infrastructure to reduce America’s environmental impact, create more jobs and stimulate economic activity. 2010 marked our first major victory, as BetterWorld was named in a $2.5M stimulus grant from the Dept. of Commerce/NTIA to create jobs, through teaching and certifying at home teleworkers in the U.S. Virgin Islands. We are in the beginning stages of deploying this plan and will be taking this model out to other localities starting in 2011. Our BetterWork Bottom Line: No other opportunity exists today for reducing environmental impact and stimulating jobs than BetterWork, read more at www.BetterWorkToday.com.
Environmental and Social Leadership, Mission: Steady as she goes would mark our 2010 Social and Environmental report: BetterWork was re certified by B Corp and our new results are available at the B Corp site. We are a founding B Corp company, and use it a single lens to focus our social and environmental mission. In addition, we remain members of One Percent for the Planet, who certifies annually that 1% of our revenues are being donated to established & impactful environmental non-profits – as a whole, BetterWorld donates 3% of our top line to causes for children, education, the environment and fair trade, which we have accomplished every year since our founding in 2003. Finally, we continue on as one of the “top 40 most democratic companies in the world” as certified annually by WorldBlu. In sum, our internal focal points are sharpened through our certification process with B Corp., WorldBlu and One Percent & our external focus on how we are going to change the world, is through our development and promotion of BetterWork – – this will remain our focus for months and years to come.
The BetterWorld Brand: If you stop by our site or the BetterBlog from time to time, you will probably notice that we have redesigned and recast our brand, putting our commitment to excellence, service, products and unique position in the market out front, with more mainstream branding. We now assume our work on the social and environmental is a given, the bedrock of our value proposition as we now take our brand into the mainstream and offer companies both in our core markets and anywhere in the U.S. to do well and do good through their choice of BetterWorld as their service provider for voice and data services. As of Q1 2011, our model still remains unique in the $2 trillion global telecom carrier services market.
2011, Looking Ahead – Excitement, innovation and opportunity mark this New Year for the BetterWorld team – as we stand on the threshold of transition and growth, 2011 is set to be a pivotal year for BetterWorld. We are raising growth capital and expanding the company, but only if we can find the right, patient and like-minded partner(s) & we are in discussions already with a number of possibilities. During and after this process, our commitment is to not only keep our level of service and mission constant, but actually to increase and strengthen them. The endgame we seek is not driven by wealth, fame or fortune, but rather, keeping our focus on profit+people+planet as a three-legged stool – with the goal of changing how the companies in our industry see themselves and their role in society, while helping to inspire the world towards a more sustainable future – – paraphrasing Good to Great, to have been part of something that made a difference.
We are humbled by all those that have helped us to achieve, grow and thrive – we will not disappoint you as we move BetterWorld into the future. Thank you for being part of our story, until 2012, onward and upward!
In thanks and service,
The BetterWorld Team
This past week, the BetterWorld team was fortunate to attend some great events and meetings up and down the west coast, seeing many familiar faces as well as many new ones. Here are some quick highlights of all the great customers, partners and new orgs that we met and saw:
B Corp Portland and San Francisco Events: PremGroup’s hip HQ office was the scene last week where many existing Portland-area B Corp companies and some prospective B Corps gathered to share their own stories and learn more about the history and foundation of B Corp from co-founder, Jay Coen Gilbert. As the B Corp movement has really taken hold in the last few years, its strength is evidenced by local gathers like this one, where dozens of companies are now in attendance and looking for ways that we can all work together to advance the triple bottom line, for Benefit, business model. As fate would have it, there was a San Francisco B Corp gathering at Elixir in the Mission as well & we had a great evening of meeting new and old B Corp affiliates in the Bay area. A big shout out to our B Corp partners Stephanie Ryan in the Northwest and Deborah Hirsch in San Francisco for all their help with these events and our ongoing close work together.
BetterWorld is a proud founding B Corp – B Corporations are a new type of corporation which uses the power of business to solve social and environmental problems. B Corporations are unlike traditional responsible businesses because they: a) Meet comprehensive and transparent social and environmental performance standards, b) Institutionalize stakeholder interests, and c) Build collective voice through the power of a unifying brand. For more information: www.bcorporation.net
CEN/Climate Solutions Mixer, Portland: We stopped by to see our partners and customers, the Clean Economy Network and Climate Solutions, host the Pacific Northwest Chapter mixer. Many leaders of the sustainable economy in Portland and surrounding areas were in attendance, discussing upcoming legislation at the state and federal levels and what we, as business leaders, can to to help move the agenda forward.
The Clean Economy Network is a national organization of business leaders who are building the foundation for American competitiveness in the clean energy revolution. CEN recently joined forces with the Renewable Energy Business Network, and is planning to be much more active in the coming year. In the Northwest, it will be working closely with Business Leaders for Climate Solutions and other local partners. For more information: www.cleaneconomynetwork.org
Oakland Green Youth Arts & Media Center: Last Thursday night, the streets of Oakland were buzzing as hundreds turned out to cheer the opening of the amazing Oakland Green Youth Arts & Media Center. Combining arts, education and sustainability all into one package, there was a fired up, passionate crowd to greet this important community center as it opened its doors to the public for the first time last Thursday night.
Dozens of youths affiliated with Oakland organizations aimed at nonviolent solutions to gang and street-life chaos – ranging from Art in Action, which has been leading the formation of the center, to fellow organizers Grind for the Green, Colored Ink and Community Rejuvenation Project – have been testing out the center for more than a month. Those organizations and about a dozen others will be using the center collaboratively now that it has opened, offering classes and holding meetings alongside the studio recording and art sessions. For more information: www.greenyoutharts.org
Gina, Jacob and Matt